F
Acuere Consultancy

Alert history · audit trail

Immutable snapshots of this alert's state every time it was evaluated or its lifecycle changed. Rows are never mutated — each snapshot is the exact numbers / title / body captured at that instant, so you can go back and verify "what did we see when we acted on this?"

15 customers gone quiet — ₹5.62L at risk

Current state · WARNING · new

Rule
growth.churn_risk
Category
growth
Amount at risk
₹562,500
First triggered
2026-04-25T11:36:09

Snapshots · 50 recorded states

Most recent first. Click any row to see full detail of that state.

2026-04-25T13:51:59
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:41:33
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:41:24
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:20:47
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:19:26
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:19:05
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:18:55
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:18:46
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:18:04
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:16:52
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:16:40
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:16:25
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:15:54
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:14:57
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:14:13
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:14:11
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:13:59
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:12:28
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:12:21
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:12:20
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:12:13
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:11:44
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:11:21
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:11:21
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:10:43
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:06:29
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T13:03:08
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:50:32
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:50:25
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:50:18
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:42:10
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:28:43
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:28:12
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:25:53
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:25:44
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:25:28
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:25:26
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:24:49
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:24:48
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:24:33
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:24:07
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:23:41
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T12:20:20
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T11:44:29
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T11:44:27
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T11:44:11
WARNING
2024-06
new
15 customers gone quiet — ₹5.62L at risk
₹562,500

These 15 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹5.62L (21.1% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 15, "quiet_revenue": 562500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 21.14658474197783}
priority 60
2026-04-25T11:39:52
WARNING
2024-06
new
18 customers gone quiet — ₹7.42L at risk
₹742,500

These 18 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹7.42L (27.9% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 18, "quiet_revenue": 742500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 27.913491859410737}
priority 60
2026-04-25T11:36:57
WARNING
2024-06
new
18 customers gone quiet — ₹7.42L at risk
₹742,500

These 18 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹7.42L (27.9% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 18, "quiet_revenue": 742500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 27.913491859410737}
priority 60
2026-04-25T11:36:39
WARNING
2024-06
new
20 customers gone quiet — ₹9.62L at risk
₹962,500

These 20 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹9.62L (36.2% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 20, "quiet_revenue": 962500.0, "monthly_revenue": 221667.0, "pct_of_annualised": 36.18415611405096}
priority 60
2026-04-25T11:36:37
WARNING
2024-06
new
25 customers gone quiet — ₹12.70L at risk
₹1,270,000

These 25 customers haven't invoiced in 6+ months. Their combined historical revenue = ₹12.70L (47.7% of annualised revenue). Silence usually precedes a walk-away.

Verdict
Latent churn — former paying customers have stopped buying.
Recommended action
Personal call from a partner to each of the top-3 quiet customers this month. Win them back or formally close the account — don't leave it ambiguous.
Data context at snapshot
{"quiet_count": 25, "quiet_revenue": 1270000.0, "monthly_revenue": 221667.0, "pct_of_annualised": 47.744289106332175}
priority 60
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